March 3, 2010
That ol’ Sundance magic ain’t what it used to be. As recently as 2006,
a scrappy indie like Little Miss Sunshine could premiere at the film
festival in January, pay off its $8 million production cost with a
$10.5 million distribution contract, and hit the big time by summer.
(Sunshine ultimately grossed almost $100 million.) Since then, however,
splashy Hollywood deals have become as hard to find as a wrinkle on
Nicole Kidman’s forehead. In 2008, less than half of the films
submitted to Sundance saw US theatrical deals, which means independent
auteurs, already schooled in the art of DIY filmmaking, are mastering
the intricacies of bootstrap distribution, too. Here are five
up-and-coming methods that are ready for their close-up.
Click countercultureprodco.com for the whole story.
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